UrbanSitter is an online resource where parents go to find and book babysitters recommended by people they know.

As a UX / Visual Design contractor, I collaborated with the Director of User Experience and the Engineering team through several release cycles of the product focusing on the four of the most visible, user-intense portions of the site: new parent & sitter signup, the onboarding process (first-time sitter search and getting parents to book their first sitter), the parent & sitter dashboards, and the sitter payment process. 

I also worked with the Marketing team on a custom design the UrbanFamily editorial site on the Squarespace platform, and designed and developed a series of responsive email templates for the Marketing team to use. 

Role:
Product Strategy
UX / UI + Visual Design
Email Marketing + Design