Absolutely in love with this video featuring Repeat Press of Somerville, MA. They created some custom coasters for Highsnobiety and Selectism to hand out for the holidays. It's such an intricate process and the gorgeous finished products makes me want to take a bite out of those coasters. Mmmm! Now for the rest of the evening, I'll either be on Briar Press searching for a letterpress I can afford, or trying to find a letterpress boutique that's hiring.
Brainchild of Purpose, a design firm in the UK.
"For their first Christmas, newly established printers Greenford Printing wanted a memorable way to promote their business and at the same time wish their valued clients a 'Merry Christmas and Happy New Year'.
By building on the familiar language of colour specification, Pantone swatches initiated the main theme for our concept. ‘Panettone’ createda colourful twist on the traditional Italian Christmas cake.
The Panettone boxes arrive as a set of 5, featuring special dates from Christmas Eve to New Years Day, each one representing a different pantone colour.
A big hit in the 2007 McNaughton Review, the design was Joint Winner in the Direct/Promotional category and Highly Commended in Packaging."
From The DieLine.